skip to main content
Furman University Center for Innovative Leadership
  • Home
  • Fast-Track Programs
    • Operational Readiness for First Responders: OUD
    • Operational Readiness for Police Officers: OUD
  • Mastery-Track Programs
    • Customer Experience
    • Digital Marketing
    • Strategic AI
  • About
    • Advisor Experience
    • Zschool Partnership
    • FAQ
  • Register & Pay
  • Home
  • Fast-Track Programs
    • Operational Readiness for First Responders: OUD
    • Operational Readiness for Police Officers: OUD
  • Mastery-Track Programs
    • Customer Experience
    • Digital Marketing
    • Strategic AI
  • About
    • Advisor Experience
    • Zschool Partnership
    • FAQ
  • Register & Pay
Search
  • Home
  • Fast-Track Programs
    • Operational Readiness for First Responders: OUD
    • Operational Readiness for Police Officers: OUD
  • Mastery-Track Programs
    • Customer Experience
    • Digital Marketing
    • Strategic AI
  • About
    • Advisor Experience
    • Zschool Partnership
    • FAQ
  • Register & Pay

Digital Marketing Advisory Member


Jennifer Stilwell

Active Term: 10/2025 - 10/2026
Picture
Picture

Areas of Expertise

  • Digital Marketing Strategy
  • Understanding the Customer Experience
  • Marketing Automation
  • Content Marketing
  • Organic Social Media Marketing
  • Driving Leads & Sales with Paid Search
  • Marketing Data & Analytics

VP of Marketing

Auro Hotels

Jen Stilwell is an accomplished, energetic, and versatile marketing professional with more than 25 years of powerful brand-building, results-driven marketing. In her role as Vice President of Marketing at Auro Hotels, Jen is responsible for corporate brand presence and integrated marketing initiatives for more than 30 full- and select-service branded hotels. With an emphasis on brand development, digital activation, ecommerce, and driving top-line revenue, Jen leads a team focused on increasing visibility, conversion, and market share. 

With core expertise in travel, tourism and hospitality marketing, Stilwell has been recognized throughout her career for marketing innovation, creative excellence, strategy and ROI. Her work has commanded more than 150 regional, national and international awards – including two Platinum Adrian Awards from the Hospitality Sales and Marketing Association International. 

Jen has more than 25 years of marketing and communications experience, including 10 years with VisitGreenvilleSC (VGSC), the city of Greenville’s official destination marketing organization where she served as Chief Marketing Officer and Executive Vice President/Chief Strategic Officer. Prior to Visit Greenville, Stilwell focused the majority of her career efforts leading tourism brand marketing for accounts such as the South Carolina Department of Parks, Recreation & Tourism (SCPRT) while at Leslie Advertising and the bounce agency to such prominent brands as NYCVB, Four Seasons Hotels & Resorts, La Cabana in Aruba and Club Med while at New York ad agency Warren/Kremer.

    Send Your Advisor a Message

Submit
Picture
Furman University
3300 Poinsett Highway
Greenville, SC 29613
Phone: 864.294.2000
furman.edu
Contact ​Us
Gwen Schanda - Program Manager
Digital Marketing & Strategic AI
Email: [email protected]
Phone: 864.300.0100

Eliza Franklin - Marketing Research Assistant
Phone: 864.300.0100

Jodi Sporn - Program Manager
Operational Readiness Programs
Email: [email protected]
888.845.4131
In partnership with Zschool.
In partnership with Zschool